WineLand magazine is in its 78th year of existence and is viewed as the mouthpiece of the South African wine industry, keeping readers in touch with the wine industry community at all levels. This monthly magazine incorporates the Wynboer technical supplement and is published by WineLand Publications under the auspices of VinPro, the wine producer's service organisation.

WineLand’s mother magazine, Wynboer, was launched in 1931 by an employee of KWV who saw a need in the wine industry for such an industry-focused magazine. In 1937 KWV offered to have its wine producer members subscribe to the magazine to cover printing costs, and in 1973 it became KWV's main communication vehicle to its members.

In January 2000 Wynboer was renamed WineLand, along with structural and content changes, in a step towards being more accessible over a wider front and to bring the magazine’s name more in line with the nature of its contents – Wine represents the consumer-side of the magazine and Land represents the agricultural aspect of the industry.

WineLand magazine’s editorial content is a balanced mix in both Afrikaans and English to satisfy the needs of farmers, cellarmasters, industry decision-makers, students of wine and serious wine consumers. It includes articles and news items of general interest, as well as information on leading suppliers to the industry.

The specialised/technical articles are now featured in a separate section at the back of the magazine, under the Wynboer banner.

These articles from experts and researchers in the fields of soil science, viticulture and oenology and agro-economics are in Afrikaans, but are published in English on the WineLand website, as well as in the annual Wynboer Technical Yearbook. This section is compiled in collaboration with Winetech – the wine industry’s network of expertise and technology.

A vital guide to the South African Wine Industry

The 12th annual edition of the Sawid (2010/11) is more packed with information on the wine industry than ever before.

Research and development has to remain one of the key priorities for the South African wine industry as the ever-growing demands in international markets increase.

The annual Wynboer Technical Yearbook is a vital guide for primary wine producers, viticulturists, winemakers and other wine industry role-players to the latest research and development in the South African wine industry.