Liquor advertisements under pressure

Liquor advertisements under pressure

The Central Drug Authority currently recommends that warning labels should appear on liquor bottles; that the broadcasting of liquor commercials should be prohibited between 06:00 and 22:00; that the public should be informed about “the dangers of alcohol” and in such a way that the “forbidden fruit” notion is not encouraged; and that limitations on sport sponsorships should be considered.

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KWV in the spotlight

KWV in the spotlight

The past month was characterised by several meaningful KWV activities, including the annual general meetings of KWV Co-operative and KWV Group and the annual VinPro (SA) information meetings, as well as an informative “media day” by KWV International. The following important issues were raised:

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  • @middelvlei_wine turns 💯 this year, which of course means a real South African #boerebraai as only they can do it - tjops, braaibroodjies, Pinotage, and a sneak taste of something very special on the horizon. 
#drinkmiddelvlei
  • Hot and fresh off the press! #june2019 issue of @winelandmedia is themed ‘Think Outside the Box’ and jam-packed with informative and interesting content & articles.
On the front cover: @netafimcorp #southafrica #thinkoutsidethebox #wineland #wine #grapes #vineyards #viticulture #winebrands #winetechnology
  • This is amazing story-telling innovation on display with @kwv_cathedralcellar latest AR tech. Through the #labelinmotion app, watch how chief winemaker @wimtruter takes viewers on an interactive journey through the winemaking process, the story/idea behind each wine and bits of history on this 100+ year-old cellar, including a very special competition for app users - extraordinary! #innovation #augmentedreality #technology #cathedralcellar #kwv #storytelling #wine #labelcomestolife #label #chardonnay #cabernetsauvignon
  • Today @shirazsouthafrica announces the #Top12 winners and #Top3 blends at the stunning @ashantiestate with MC @minkivanderwesthuizen feeling at home among all the farmers. 
#ShirazSA #ShirazSAAwards Sponsored by @vinventions #ShirazSAChallenge #ShirazBlend
  • Whether soft or silky, show off your slippers at the office today for @reach_for_a_dream #slipperday2019 #slipperday #reachforadream #support #charity #worthycause
  • Cheers to @altowineestate celebrating a century of winemaking. Here's to the next 100!

#altowines #100yearsofwinemaking #iconicstellenbosch
  • We made the trip out to Swellendam to experience the historic @jhgcountryhouse today! Boy, it was magical! Catch our #july2019 edition for more on this incredible farm and wine brand. #jhgmoments #wine #vineyards #winebrands #overberg #historic #since1723 @hotovenmarketing
  • The @vinprofoundation is excited and proud to be part of this unique singing competition and skills development programme for agri-workers in the wine and fruit industries @agrisgottalent - make sure you enter! Details here: http://bit.ly/2VN7OKv #agrisgottalent #showcase #singing #changinglives #peoplematter
  • Happy Thursday everyone! #kaapsevonkel #simonsigwines

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