Opinion
Signs that China is starting to fall out of love with Australian wine (including the rest of the world…)
The Australian wine industry has always seemed to be mono-focused, when we first started to export seriously it was the UK, then the USA, and more recently/now China. The question is, is it time to find another country to focus on? I think so, for the last...
The best way to spend a fruitful day in the Winelands
What's the best way to spend a fruitful day in the Winelands? Winner of the coveted 2018 Veritas Young Wine Writer of the Year, Llewellyn Lambert, gives his suggestions for tourists about planning such a day. How to get the most out of a mere 24 hours in the...
A Day in the Life of a Wine Educator
American writer Mark Twain once said: "I have never let my schooling interfere with my education." For Cathy Marston and Dr Erna Blanquaert, these words couldn’t be more apt. Cathy is not only a celebrated wine writer, she’s also an associate of the Institute of...
Protecting your brand
It may be flattering to have your brand copied, but besides stealing from your sales volumes, counterfeits rob your brand of its valued and hard-earned integrity. Building a brand is an intensive and expensive exercise and having a successful brand takes a great...
Selling more science than skill
These days, being good at selling is not just about having a quality product, strong brand, sizeable marketing budget and loads of charm. It’s about having a global reference, understanding a new generation of consumers and keeping up with technology. In the...
HEAR IT FROM HEIN: Confidence in agriculture
With the ongoing negative sentiment around the profitability of wine in South Africa, the South African wine industry needs to find something that will restore confidence in its ability to be successful. Such confidence requires credible and responsible leadership...