Business and Marketing

A page from the citrus industry’s book

A page from the citrus industry’s book

Driven by an increasing focus on the East and America, citrus exports have soared in volume and value over the past five years. Citrus is the Western Cape’s top agricultural export, just ahead of wine, and forms part of the edible fruit and nuts grouping which is...
Liquor Law Conundrums

Liquor Law Conundrums

The implementation of the Liquor Amendment Bill and the new Western Cape Liquor Act, as well as problems with liquor license applications at the Western Cape Liquor Authority, are set to affect the industry in the near future. THE NATIONAL LIQUOR AMENDMENT BILL It’s...
The Power of Colour

The Power of Colour

What’s in a colour? When it comes to intellectual property, quite a lot. Trade mark attorney Jean Bruneau discusses colours as trade marks.  The lengths to which French service providers go to differentiate their brands through the use of colour was recently...
Red Tape Unravelled

Red Tape Unravelled

South African wine retailers describe the wine import trade as a tangled web of complex challenges and bureaucratic red tape. However, the gatekeepers who implement the rules and regulations say they’re necessary to protect consumers and ensure fair...
Free to Trade

Free to Trade

With the fourth industrial revolution upon us, driven by large-scale automation, emergent technologies, big data and artificial intelligence, and superpowers retreating to their corners, the global marketplace resembles a boxing ring where more than only punches are...
Catch the winds of change

Catch the winds of change

With consumer tastes as unpredictable as the seas around the Cape of Storms, the wine industry must know how to read the weather and ride out the changing tide. Johannes Richter looks at emerging global wine trends. The power of perception Powerful brands typically...
The best of both worlds

The best of both worlds

New World vs Old World: Where does South African wine fit in? Some wine experts will tell you it’s all but impossible to classify wines geographically because in many ways the Old World versus New World wine debate is often technically driven, resulting in mixed...
Born to perform

Born to perform

Thanks to thorough market research Wellington Wines knows how to make a lasting impression as evidenced by the launch of its Imprint range. This is the first instalment of a three-part series focusing on Wellington Wines.  National Women’s Day commemorates the...
An insider’s guide to Stellenbosch

An insider’s guide to Stellenbosch

Celebrate the last days of winter discovering lesser-known gems in South Africa’s oldest wine region. With a winemaking history stretching back to the 1700s, Stellenbosch boasts some of the Cape’s most renowned wine estates. But the region also has many new...