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Results for “Aware Ambassadors”
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EverGrow appoints 40 Aware Ambassadors in rural communities
EverGrow Foundation, previously known as Vinpro Foundation, was established in 2013 by Vinpro, the wine industry body for wine producers, to curb the harmful ef
By SA Wine Industry · 3 min read
In high spirits
South Africa is internationally renowned for its excellent brandy. Despite a recent slump in sales, producers are fighting back and changing the image of brandy
By Carlin Cloete · 7 min read
Taste the experience
Let guests to your winery’s tasting room leave as ambassadors by giving them an experience that speaks to your brand’s story and values. By Jana Loots
By Carlin Cloete · 5 min read
Wine festivals vs niche events
Traditional wine-marketing efforts have focused largely on the more sophisticated 40-plus age group which is the biggest wine consumer segment, so it makes stra
By Carlin Cloete · 7 min read
How responsible is your wine’s message?
South Africa is the sixth biggest consumer of alcohol in the world, and this often leaves vulnerable communities exposed to the harmful effects of alcohol abuse
By Anton Pretorius · 6 min read
L'Avenir Wine Estate: Using sport to create a brighter future
L’Avenir Wine Estate partnered with Sanzaar and Mitsubishi South Africa to raise funds and gear for sports development in Stellenbosch, through the Hands-on Spo
By Anton Pretorius · 4 min read
Robert Parker unveils organic and biodynamic search filters
Robert Parker Wine Advocate unveils two brand new search filter capabilities on the RobertParker.com website: the ability to search for wines that are certified
By SA Wine Industry · 5 min read
Entries open for Best Sommelier in South Africa 2021
It's been a really tough 18 months for the South African wine industry. Following four alcohol sales bans, three Covid-19 waves and many wine businesses forced
By SA Wine Industry · 3 min read
Cape Wine Masters produce two new graduates; total now 111
Two new Cape Wine Masters have graduated from the Cape Wine Academy (CWA), bringing the total number to 111 in the ICWM's 42-year history.
By SA Wine Industry · 6 min read
Two new Cape Wine Masters receive their diplomas
Two Cape Wine Masters ho graduated in May from the Cape Wine Academywere presented with their diplomas at an awards luncheon on 12 August.
By SA Wine Industry · 5 min read
2022 Absa Top 10 Pinotage finalists announced
The past, the present and the future of Pinotage - The history of Pinotage cannot be told without mentioning its lineage of pioneers like Duimpie Bayley and Beyers Truter.
By SA Wine Industry · 5 min read
Sommelier Bootcamp to be launched in September
Stellenbosch Wine Routes Sommelier Bootcamp launches in September.
By SA Wine Industry · 4 min read
