ROTOCON launches wine label design competition with TUT
ROTOCON has launched a wine label design competition in partnership with the Tshwane University of Technology (TUT). The competition is open to undergraduate students at TUT’s Department of Visual Communication, Faculty of Arts & Design, and the winner will be announced at WineLand Media’s 30…
· 2 min read
The TUT Integrated Communication Design students will develop an innovative, cutting-edge wine label design that factors in design process and strong ideation that must also speak to contemporary printing processes as well as finishing, including foils, varnishes, die-cuts, and embossing. One winner from the competition will be selected, awarded R30,000 prize money, flown to Cape Town to be recognized at the WineLand Media/ROTOCON prestigious 30 Under 30 Awards luncheon, and receive a certificate from ROTOCON about their knowledge in label printing and finishing.
“As a sponsor of WineLand Media’s 30 Under 30 Awards for the fourth consecutive year, ROTOCON is adding to the spirit of the event with this competition, to also recognize the creativity and technical intricacies behind a wine label design and inspire young students with brand-driven innovation in this industry,” said Banie Stafford of B Creative, ROTOCON’s marketing and branding agency.
The winning label design will be printed on a press with auxiliary technologies, all represented by ROTOCON, and applied to wine bottles for presentation at WineLand Media’s 30 Under 30 Awards.
“The partnerships between industry and the university are of critical importance for our success,” said Herman Botes, Head of the Department Visual Communication. “We are excited to add this vibrant partnership to this mix that will enable our students to be industry ready in the niche area of wine label design and production.”
The 30 young individuals to be awarded by WineLand Media are from a variety of fields in the wine value chain – from soil scientists, sommeliers, winemakers, wine marketers, academics, PR and marketing experts, harvest assistants, and brand ambassadors.
“These young voices will become the leaders of tomorrow and we want to tell their stories, share their visions for our industry and help shape their future,” said editor of WineLand, Wanda Augustyn.
More from
Markets, business and trade
Does Government know what it’s costing you?
A decision made in Pretoria can change the way a wine business operates. But who makes sure the people making those decisions understand what happens on the ground? South Africa Wine’s Jordyn Goeieman takes us inside the often unseen work of influencing the policies that affect the industry.
All roads lead to Wine Paris
With professionals from more than 169 countries attending Wine Paris in 2026, the exhibition has become an increasingly important meeting point for the global wine trade. Nicolas Cuissard, Director of Wine Paris, speaks to WineLand about the exhibition’s growing international influence, opportunities for South African producers and what it takes to turn participation into business.
Before you bottle it, can you sell it?
A good wine and an attractive label are not enough to build a sustainable business. South Africa Wine’s Phil Bowes explains why finding customers, testing assumptions and understanding the numbers should come before committing to a new wine brand.