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Wine consumers are creatures of brand habits
PHOTO: Shutterstock.
By Nadia van der Colff, Chris Pentz and Hélène Nieuwoudt · 6 min read
The 2023 tastric consumer report
During 2023, tastric collected data from over 45 South African wineries, including renowned names like De Grendel, DGB, Thelema and Durbanville Hills. Its annual South African Industry Report for 2023 combines insights from over 40 000 wine enthusiasts and 158 nations.
By SA Wine Industry · 6 min read
On-con drinking trends: a Jacuzzi for your brain
Malu Lambert reports that consumers are increasingly curious, with a focus on wellness and sustainability, and this corresponds to mindful drinking habits and a departure into the adventurous.
By SA Wine Industry · 7 min read
South Africa’s match-day ritual
The national team won, the jerseys are on, the braai is going and the post-match analysis has already begun. For South Africans, a rugby win is rarely just about the 80 minutes – it’s about the occasion that surrounds it. And that occasion may be changing.
By SA Wine Industry · 4 min read
Know your consumer: The Great BIG Wine Survey
The inaugural Great BIG Wine Survey report released in April has gained wide interest for its in-depth analysis of South African consumer behaviour across a broad spectrum of income and age brackets.
By Johannes Richter · 5 min read
Adapt or Die: The world of wine is changing - but in which direction?
The world of wine is changing – but in which direction? Anton Pretorius finds out.
By Anton Pretorius · 8 min read
Communication perfected
After an exciting time in the communication industry Tessa de Kock of De Dock Communications has decided to call it a day. Wanda Augustyn talked to her about her best and worst moments in the business – and future plans.
By Wanda Augustyn · 5 min read
Smarter, faster, richer, wiser
A healthy, adaptable and competitive wine industry is in the best interest of each of its stakeholders. And this is exactly what the Wine Industry Strategic Exercise (Wise) envisions. WANDA AUGUSTYN spoke to the driving forces behind this strategic project about the challenges, priorities and an…
By Wanda Augustyn · 10 min read
To wine or not to wine?
The aim of this study was to try and obtain a better understanding of South African wine consumers, in this case, specifically consumers from the Gauteng area.
By Carla Weightman, Nic Terblanche, Florian Bauer and Hélène Nieuwoudt · 6 min read
Mumm’s the Word | Q&A with G.H. Mumm cellar master Didier Mariotti
Champagne has long been synonymous with quality and elegance of luxury, and this is something G.H. Mumm cellar master, Didier Mariotti, knows all too well. As h
By Anton Pretorius · 5 min read
Catch the winds of change
With consumer tastes as unpredictable as the seas around the Cape of Storms, the wine industry must know how to read the weather and ride out the changing tide.
By Carlin Cloete · 5 min read
Taking the guesswork out of informal trade
5M2T (5 Minutes 2 Town) addresses the pitfalls of planning sales and distributions around traditional wholesale strategies and is taking the guesswork out of in
By Anton Pretorius · 6 min read
