Search
Results for “consumer preference”
Showing 1–12 of 94 results
94 results — page 1 of 8
The influence of consumers' preferences on the wood character of wine
Wood barrels were initially used as containers and for transporting wine until winemakers realised that the extraction and porosity of wood contribute to the style and quality of wines.
By Charl Theron · 3 min read
The 2023 tastric consumer report
During 2023, tastric collected data from over 45 South African wineries, including renowned names like De Grendel, DGB, Thelema and Durbanville Hills. Its annual South African Industry Report for 2023 combines insights from over 40 000 wine enthusiasts and 158 nations.
By SA Wine Industry · 6 min read
A sensory overview of Durbanville's Sauvignon Blanc
Sauvignon Blanc is a key cultivar for wineries from the Durbanville area. With changing consumer preferences for this popular varietal, winemakers have to keep
By Anton Pretorius · 3 min read
The making of wines with low or no alcohol
Winemakers usually do not prefer wines with no or low alcohol. The reality is however that the consumer’s preference for such wine has increased considerably. Winemakers must consequently caution against their personal preferences forcing consumers to investigate other products.
By Charl Theron · 5 min read
Savour the interesting with Old Road Wine Co.
The future of South African wine is exciting! This is the message of Old Road Wine Co., an original wine brand that is making a positive statement about the loc
By Anton Pretorius · 3 min read
Notes on tasting
Tasting wine as impartially as possible to evaluate its merits is separate from exercising personal preference and drinking wine for sheer enjoyment. For some consumers, the desire to graduate from casual drinker to aficionado is how ‘swirling, sniffing, spitting types’ are made.
By Vinimark · 5 min read
Guideline for energy management in the South African wine industry
The South African wine industry has had an increased focus on energy efficiency, contributable to a number of drivers.
By Edo Heyns · 5 min read
Sensory evaluation of wine (Part 1)
Today, there is little doubt in the wine industry that personnel, who have been trained to manage sensory evaluation of wine at their respective cellars, add gr
By Jeanne Brand and Hélène Nieuwoudt · 13 min read
Sensory evaluation of wine (Part 2)
Sorting – a fast and simple method to describe sensory differences and similarities between wines
By Jeanne Brand and Hélène Nieuwoudt · 10 min read
Sensory evaluation of wine (Part 3)
Projective mapping and Napping
By Jeanne Brand and Hélène Nieuwoudt · 10 min read
Sensory evaluation of wine (Part 4)
Check-all-that-apply (CATA) – profiling of wine with multiple choice questions
By Jeanne Brand and Hélène Nieuwoudt · 11 min read
Communication perfected
After an exciting time in the communication industry Tessa de Kock of De Dock Communications has decided to call it a day. Wanda Augustyn talked to her about her best and worst moments in the business – and future plans.
By Wanda Augustyn · 5 min read






