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Results for “customers”
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Know your customers
Customers and wine merchants are locked in an intricate dance where trends set the tune and brands keep the rhythm. But who leads and who follows?
By Carlin Cloete · 5 min read
How to enhance your virtual experience and keep customers engaged
Wineries and off-premise establishments know how important it is to keep their customers engaged – not just with their wines, but also with their brands. Fortun
By Johannes Richter · 7 min read
Old Mutual Insure sets aside R60m towards premium relief for customers
Ramping up efforts to support customers managing the financial fallout of COVID-19, Old Mutual Insure has set aside R60 million towards 15% motor premium discou
By Anton Pretorius · 2 min read
Crealis undertakes a global transformation to strengthen its industrial and commercial performance in the service of its customers
In a rapidly changing economic environment, Crealis, a major international group specialising in caps and closure solutions for wines, spirits and beverages, is undertaking a profound transformation of its industrial and commercial organisation.
By SA Wine Industry · 5 min read
Cybercellar launches 'Liquid Social' - a first-of-its-kind subscription service
Cybercellar, South Africa’s longest-standing online wine retailer, has launched ‘Liquid Social’ (#liquidsocial); a wine subscription service where customers can
By Anton Pretorius · 2 min read
Elegant fruit
Consumers are demanding fruity wines, resulting in a shift to fruit-driven Cabernet Sauvignon in South Africa. Higgo Jacobs:
By Sandile · 2 min read
Five-minute mentor
Talking to experts in the wine industry is a huge help to guide the less experienced. This month Wanda Augustyn speaks to wine marketing young gun Jessica Saurwein.
By Wanda Augustyn · 4 min read
Get into the head of the consumer
Seasoned retail wine buyer, Mark Norrish gives a consumer perspective to quality associations to wine and packaging.
By Elona Hesseling · 4 min read
Good people, good business
Understanding consumers’ needs and how to address them with the right business focus are among the most important lessons he’s learned. Wanda Augustyn talks to Hidden Valley owner Riaan Stassen.
By Wanda Augustyn · 3 min read
Seizing opportunities in Canada
Wosa market manager for Canada Laurel Keenan talks to WineLand about “cult Chenin”, the role of somms and other opportunities in this growing market.
By Edo Heyns · 3 min read
Superiority with scale
Big brands that boast quality are known to boost entire regions. South Africa has been less successful at producing quality brands with sizable scale and top marketers agree that this is a real shortcoming.
By Edo Heyns · 7 min read
Swaying the swedes
South Africa needs to work on its image to grow in the Swedish market. Ethical certification and going organic is only part of the answer.
By Edo Heyns · 6 min read