Taking home, a double gold medal for their Musgrave Original, along with just seven other international gins, and a gold medal for Musgrave Rose Pink – South Africa’s original pink gin - amongst 22 other international gins.

A brand born out of the African explorations of the Musgrave Family at the turn of the 19th Century, Musgrave Crafted Spirits has led the way ever since launching with Musgrave Original in 2015.

Spearheading international trends and setting South Africa’s own pink drink pandemonium in motion with their award-winning Musgrave Rose Pink Gin and earning them the position as frontrunner in South Africa’s Artisan Spirit revolution.

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Musgrave Craft Gin wins double gold at Fifty Best Awards in New York

Double gold for Musgrave Original

TheFiftyBest.com is a digital guide to wines and spirits, featuring rated listings resulting from proprietary blind tastings as judged by wine and spirits journalists, spirits professionals, wine and spirit retailers, mixologists, spirits consultants and connoisseurs.

The Fifty Best achieves the highest standards of spirits evaluations by adhering to strict tasting rules and rigorous methodology, and rating each of the 53 contenders individually on a 1 to 5 point scoring system with 5 being the highest.

“It’s an absolute honour to have been selected for both our gins and to stand amongst the world’s very best. The original Pink Gin that SA loves along with our Original Gin are as I always intended for them to be, in a class of their own,” says Simone Musgrave, founder of Musgrave Crafted Spirits.

The Original Musgrave Gin is made up of a selection of 11 botanicals, each reflecting some aspect of the African Spice Route of yesteryear. The Musgrave Gin has expressive top notes of Cardamom, African Ginger, and Grains of Paradise, whilst the citrus and other spices marry together a tale of flavour spanning a continent.

Musgrave Pink Gin is distilled with Musgrave’s signature 11 botanicals, Rose hips are added during the distillery process, accentuating the distinct top notes of Cardamom, African Ginger and Grains of Paradise sourced from exotic locations across the African continent.

Musgrave Crafted Spirits adds Fifty Best to an already long list of accolades that include for Musgrave Original Gin - Michelangelo Silver (2016, 2017), Gold (2018), IWSC Silver (2019), SA Craft Gin Awards Single Gold (2019). And Musgrave Pink Gin - Michelangelo Gold (2016), Double Gold (2018), SA Craft Gin Awards Gold (2019), IWSC Silver (2017), SA Women’s Wine and Spirit Awards Gold (2018), Cape Town Experiences Awards Best Floral Gin (2019), Fifty Best Gin Awards Silver (2020).

For more about Musgrave Crafted Spirits please go to www.musgravespirits.com.

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Alcohol consumption is changing dramatically from staid and traditional heritage brand domination to modern, urban, idiosyncratic brands disrupting to meet the needs of an ever-curious consumer. Today, people are drawn to the tales behind the liquid, interesting names, the unquestionable quality of small-batch liquids and the beautiful packaging of boutique brands.

South Africans have seen over 400 story-rich brands grace the shelves in the Gin category since it’s boom circa 2016, with fascination and fancy found in infusions, flavours and botanical blends. Now, this innovation is happening in dark spirits too, where an increasing number of South Africans are fatigued by a cluttered market. and finding their interest moving over to the “dark side”. The trend and rise of dark spirits is just beginning, it’s therefore no surprise that industry pioneers Musgrave Crafted Spirits are paving the way for consumers to try something new and exciting in the premium Brandy category.