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Results for “Brand home”
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Empowerment approach for SAWITU's new brand home for wine
Empowerment approach: Dr Caleb Oluwafemi, ARC Research Team Manager: Post-Harvest and Agro-Processing Technologies, Mrs Derusha Crank, ARC Marketing & Communica
By SA Wine Industry · 4 min read
KWV Brandy takes home trophy from Old Mutual Trophy Spirits Show
Lourens Stander Manager of Spirits at KWV Brandy with Thobile Tshabalala Head of Brand at Old Mutual.
By Anton Pretorius · 2 min read
Explore SA's brandy homes with tools to help find scenic byways this summer
As South Africans focus their travel planning on domestic adventures for the summer, an informative new travel brochure and online presence from the South Afric
By SA Wine Industry · 4 min read
New hub for black-owned wine brands dubbed 'The Wine Arc'
The recently announced 'brand home' for black-owned wine brands in South Africa, hosted in the Tasting Room and Cellar Complex at the Agricultural Research Coun
By SA Wine Industry · 2 min read
Recalibrating The Wine Arc
The Wine Arc is a beacon of the South African wine industry’s transformation initiative, offering a brand home and launch platform for black-owned wine brands and entrepreneurs. While celebrating milestones, the incubator platform is also exploring new horizons.
By SA Wine Industry · 5 min read
Enter SA Brandy Innovation Challenge and win share of R90K
Calling all out-of-the-barrel thinkers and innovators! An exciting new competition by the South African Brandy Foundation launched on 1 September 2021 offers lo
By SA Wine Industry · 3 min read
Rediscover the SA Brandy Route
The South African Brandy Route has been relaunched to offer a new experience that highlights the country’s award-winning brandies while celebrating local culture and heritage.
By Ingerése Schoeman · 5 min read
AU REVOIR, STATUS QUO!
Origin is rapidly expanding its global footprint. With new operations in France, Italy, Spain, Australia, Chile and America, it aims to increase its international business to equal current exports from South Africa within the next two years.
By Edo Heyns · 3 min read
Do you speak Winese?
South African wineries are coming up with innovative ways to attract new consumers in the local market – one being replacing wine jargon with everyday language.
By Jana Loots · 6 min read
Here other rules apply
Markets in Asia hold enormous opportunities, but don't think it is simple.
By Elona Hesseling · 7 min read
Swaying the swedes
South Africa needs to work on its image to grow in the Swedish market. Ethical certification and going organic is only part of the answer.
By Edo Heyns · 6 min read
The millennial effect on wine marketing
The generation born in the information age challenges marketers with its new way of thinking. How should it influence a new way of marketing wine?
By Elona Hesseling · 5 min read