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The UNconscious Consumer: A new wave of ethically-minded consumer behaviour
What lies behind the new wave of ethically minded consumer behaviour, and is the sentiment really up to the task of improving the world? Conscious consumerism r
By Anton Pretorius · 5 min read
Know your consumer: The Great BIG Wine Survey
The inaugural Great BIG Wine Survey report released in April has gained wide interest for its in-depth analysis of South African consumer behaviour across a broad spectrum of income and age brackets.
By Johannes Richter · 5 min read
The 2023 tastric consumer report
During 2023, tastric collected data from over 45 South African wineries, including renowned names like De Grendel, DGB, Thelema and Durbanville Hills. Its annual South African Industry Report for 2023 combines insights from over 40 000 wine enthusiasts and 158 nations.
By SA Wine Industry · 6 min read
Confronting Climate Change: Carbon emissions and the future of South African agriculture
Global warming threatens South African agriculture as much by changing consumer behaviour as by changing climate. Growing awareness of the environmental impacts of agriculture is leading consumers to question how their food is produced and transported – answering those questions have consequences…
By Anna Mouton · 6 min read
Covid-19 paves the way for alcohol-free wine
Government’s ban on the sale of alcohol during the Covid-19 lockdown brought about an unexpected bonus for the alcohol-free drinks trade. But what exactly is dr
By Anton Pretorius · 5 min read
Guideline for energy management in the South African wine industry
The South African wine industry has had an increased focus on energy efficiency, contributable to a number of drivers.
By Edo Heyns · 5 min read
Communication perfected
After an exciting time in the communication industry Tessa de Kock of De Dock Communications has decided to call it a day. Wanda Augustyn talked to her about her best and worst moments in the business – and future plans.
By Wanda Augustyn · 5 min read
Smarter, faster, richer, wiser
A healthy, adaptable and competitive wine industry is in the best interest of each of its stakeholders. And this is exactly what the Wine Industry Strategic Exercise (Wise) envisions. WANDA AUGUSTYN spoke to the driving forces behind this strategic project about the challenges, priorities and an…
By Wanda Augustyn · 10 min read
Wine purchase behaviour unpacked
Marketers should ensure that product information is consumer-friendly and what they want the consumer to know about their product.
By Elona Hesseling · 4 min read
TO CHARGE OR NOT
Wineries could be missing an opportunity to increase brand loyalty by not charging for wine tastings.
By Annalize · 3 min read
