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Results for “markets”
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Elusive markets
The SA Wine and Brandy Industry’s focus is on existing markets in accordance with Wosa’s 2018 strategy. However, this arena is not without its challenges.
By Johannes Richter · 4 min read
Foreign markets – it’s a gut feeling
When it comes to a new market, nothing beats walking the streets, says Boyce Lloyd, KWV CEO.
By Johannes Richter · 4 min read
Empowering SMMEs to access markets and secure sustainable contracts
Research has shown that five out of seven SMMEs fail within their first year of operation because SA struggles to access markets and get sustainable contracts.
By SA Wine Industry · 3 min read
WWF Partnership with South African wine set to make inroads in international markets
The South African wine industry's partnership with the World Wide Fund for Nature (WWF), has the potential to substantially grow the country's wines' internatio
By MediaVision · 6 min read
Here other rules apply
Markets in Asia hold enormous opportunities, but don't think it is simple.
By Elona Hesseling · 7 min read
The fine print: meeting the EU’s new labelling requirements
By December 2023 all wine producers selling in the European Union will be legally required to provide allergy, energy, ingredient and nutritional information to consumers on their labels in all official EU languages.
By SA Wine Industry · 5 min read
Branding - Key to Asia
Asia offers significant opportunities for South Africa, but we need to get our branding and price points right. A frequent Rootstocker and runner-up at the youn
By Elona Hesseling · 2 min read
Elegant fruit
Consumers are demanding fruity wines, resulting in a shift to fruit-driven Cabernet Sauvignon in South Africa. Higgo Jacobs:
By Sandile · 2 min read
The balancing act
The quality of South African Sauvignon Blanc is peaking. At the recent Which Wine tasting the category’s price point versus the quality was a point of debate. H
By Elona Hesseling · 2 min read
To compete or not
If entered strategically, wine competitions can be a tool to promote quality wines. The pro’s and cons of competitions were scrutinised at a Rootstock session l
By Sandile · 3 min read
A diverse people's story
Kingsley Makhubela, the man at the helm of the Brand SA, hopes to create a positive brand image through the stories of South Africans. He spoke to Sandile Mkhwanazi.
By Sandile · 4 min read
AU REVOIR, STATUS QUO!
Origin is rapidly expanding its global footprint. With new operations in France, Italy, Spain, Australia, Chile and America, it aims to increase its international business to equal current exports from South Africa within the next two years.
By Edo Heyns · 3 min read