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Results for “selling”
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Selling sunshine
The UK’s thirst for bubbles is legendary, but while Prosecco dominates the volume and Champagne sits at the prestige peak, a "healthy middle" has emerged – and South Africa’s Cap Classique is perfectly positioned to claim it.
By SA Wine Industry · 6 min read
Selling more science than skill
These days, being good at selling is not just about having a quality product, strong brand, sizeable marketing budget and loads of charm. It’s about having a gl
By Carlin Cloete · 4 min read
Cathedral Cellar's new AR labels epitome of 'story-selling'
A world of discovery awaits KWV's Cathedral Cellar fans. This wine brand impressed wine enthusiasts when it became one of the first wine brands in South Africa
By SA Wine Industry · 3 min read
Ministers clarify enforcement of COVID-19 regulations in relation to gatherings and selling of liquor
PRETORIA - The Ministries of Police and Tourism have, over the first weekend after the gazetting of the COVID-19 Disaster Management Regulations, identified and
By SA Wine Industry · 3 min read
The era of change
“As it finds itself today, I predict that we have reached the most exciting period yet. An age so exhilarating that the energy driving it is almost tangible – w
By Elona Hesseling · 3 min read
Five minute mentor
Personal developmental relationships with experts in the wine industry are of great help in guiding the less experienced. In a brand new series, Wanda Augustyn talks to mentors in wine, starting with Mike Ratcliffe.
By Elona Hesseling · 3 min read
Five minute mentor: Geoff Harvey
Talking to marketing experts in the wine industry is a huge help to guide the less experienced. This month Wanda Augustyn speaks to wine marketing guru Geoff Harvey.
By Wanda Augustyn · 3 min read
SIYAKHULA! We are growing
Passion for wine, proper mentorship and skills development have been key in building black-owned brands.
By Sandile · 4 min read
Swaying the swedes
South Africa needs to work on its image to grow in the Swedish market. Ethical certification and going organic is only part of the answer.
By Edo Heyns · 6 min read
The Sauvignon success story
Sauvignon 2016, The International Sauvignon Blanc Celebration, was held in February.
By Edo Heyns · 8 min read
What's your tipple?
The latest market research shows South Africans’ alcohol consumption has gone down. Elias Holtzkampf looks at what’s driving the trend in collaboration with SAWIS.
By Elona Hesseling · 6 min read